99 Thought Leaders Share the 5 Most Important Things Needed to Become a Thought Leader
Author: Yitzi Weiner of Thrive Global
Publish Date: Jan. 29, 2018
This post just features the portion featuring Elizabeth Convery, to read the full article, click here.
Elizabeth Convery, Founder, VERY Real Estate
Here is My Background:
Life is too short to do anything less than what you love. My passions are real estate and hospitality. I have been fortunate to build a career dedicated to both. Working in multiple facets of the real estate industry, I have valued, financed, acquired or sold over $2 billion of properties since I graduated from Saint Joseph’s University in 2005. My experience and dedication to client-service led me to study hospitality formally and further cultivate my skills as a real estate professional when I received my Master of Management in Hospitality from Cornell University.
I created VERY Real Estate to fill a need in the Philadelphia market, a city that has been home to my family for four generations. Dominated by large, franchised real estate firms, I wanted to build a business that focuses on quality of transactions, not quantity of transactions. The independent platform allows my team to be nimble enough to deliver the best possible personalized service for our clients in a timely and efficient manner. At VERY, we are not driven by monthly sales quotas or pre-established practices, but by building long-term relationships to serve your needs. Each client’s experience is individualized to deliver superior results. It’s the art of hospitality applied to real estate sales.
I have cultivated a team of highly qualified real estate professionals who share my values. Our extensive experience in the real estate industry will give you comfort in our abilities to execute on your behalf; but our creativity, attention to detail, genuine warmth and ability to laugh at any situation will make us your chosen real estate professionals for years to come.
Here are 5 Things Needed to Become a Thought Leader:
-Be passionate about your area of expertise.
As a licensed Real Estate Broker I take pride in the individual services that I provide to my clientele at my boutique Real Estate firm. In a big city like Philadelphia, neighborhood choice is key. I am a source of knowledge on demographics as well as shopping, dining and social aspects that go along with buying the perfect home. It’s common for me to take tours of several neighborhoods before turning the key and entering a property. Living in the city keeps me up to date on details first hand.
-Engage the help of others.
At college I majored in hospitality and earned my Masters in management hospitality. Pivoting to own a real estate agency naturally required many of my natural skills. However, creating a focused brand required the help of professionals. With growth came a quick turnover of information that needed to be converted in our 24/7 digital world. I work with a varied team of professionals who keep my message clear and concise. They manage my website and social media channels. In addition, I have a publicist who is constantly searching for mainstream media opportunities, speaking engagements, and award opportunities. Recently I reconnected with a branding and marketing professor from the university where I earned my Masters. He has influenced my new approach to elevate hospitality services in the real estate world for 2018.
At VERY Real Estate, we don’t just want to sell a property and move on. No matter what you do, you have to believe in your craft, helping your customers make the best decisions. If you don’t tell the truth, people will know. Here at VERY we take every client’s needs personally, giving them the best advice and showing them their best options.
-Network in Person.
In the real estate world, there is never any time to stop networking. I use my spare time to test my knowledge in person with professionals in all fields. You have to be out on a regular basis to meet new people; face to face interaction is imperative. My business is almost 100% word of mouth referral. Every person I meet in person could lead to another customer.
-Maximize with technology.
Keep all of your social channels fresh and updated. Don’t forget to use video as a tool: a picture may be worth a thousand words, but a video is worth an interminable amount. If you can afford the help of professionals to keep everything updated, do it. Otherwise, make it a priority to keep LinkedIn, Facebook, Instagram, and any other channels updated consistently.